ETMONEY crosses Rs 500 crore mark in monthly mutual fund sales

ETMONEY, India’s fastest growing fintech and investments platform, has crossed the milestone of Rs 500 crore of mutual fund sales in a month, said a company statement.

The overall investments tracked and managed on the ETMONEY platform have grown to over Rs 20,000 crore with investors from over 1,400+ cities across India.

ETMONEY has accomplished this growth on the back of its customer-centric approach and multiple industry-first initiatives, the statement said. It was the first in the country to offer completely paperless video KYC for mutual fund investments and launched the country’s first Aadhaar-based SIP payment feature.

“Crossing the benchmark figure of Rs 500 crore of gross mutual fund sales in a month is a testament to ETMONEY’s commitment to simplifying personal finance for the masses. And with over 40 percent of our inflows coming via monthly SIPs and more investors joining the platform every month, we are well on track to cross Rs 10,000 crore of gross sales in the financial year 2021-22,” said ETMONEY founder and CEO Mukesh Kalra.